Client: Lynk & Co
Dealership: Autotrend – Bari
Address: via Buozzi, 88 – Bari (BA)
Project Managers: Adele Bernardi, Francesco Barbaglio
A New Landmark for Lynk & Co in Southern Italy
With the new Autotrend Bari location, Lynk & Co expands its network in Italy, bringing an innovative vision of mobility and design to the South.
Progim Sign oversaw the entire visual identification project, from the technical survey to the installation of the signage, translating the brand’s guidelines into a precise and coherent result aligned with its international identity.
Thanks to the coordination of Project Managers Adele Bernardi and Francesco Barbaglio, every detail of the project was handled with precision, meeting both deadlines and quality standards.
Analysis and Design
The project began with a thorough technical survey, which made it possible to define the ideal positioning of the signs and their integration with the existing architecture. The data collected was used to develop a comprehensive executive project, later approved by the parent company.
The goal was to achieve a balance between visibility and architectural harmony, maintaining the formal purity that characterizes Lynk & Co’s style.
Collaboration with Visotec
The signs installed at Autotrend Bari were produced by Visotec, a certified European supplier for Lynk & Co. The collaboration between Visotec and Progim Sign ensured construction precision and execution quality, fully consistent with the brand’s standards.
The Progim Sign team managed the material reception and compliance checks prior to installation, ensuring adherence to the technical and visual specifications required by the brand.
Installation and Coordination
Installation was carried out with care and punctuality. The Progim Sign teams, under the direction of Project Managers Bernardi and Barbaglio, mounted the façade signage with precision.
All operations were performed safely and in continuous coordination with Lynk & Co representatives, including Riccardo Gugliotta, to guarantee full compliance with corporate standards.
Final Result
The new Lynk & Co Autotrend Bari location perfectly embodies the brand’s philosophy: modern, clean, and functional. The signage and lighting elements strengthen the brand’s visual identity and enhance its presence in Southern Italy.
Once again, Progim Sign confirms its ability to successfully manage complex branding projects, combining technical expertise with meticulous attention to detail.