Client: Volkswagen Group Italia (Škoda)
Dealership: Bonaldi Gruppo Eurocar
Address: Via Agostino Gemelli, 30, Bergamo (BG)
Project Manager: Mattia Molteni Bassi
Project Objective
The goal of the operation was to update the exterior image of the Bonaldi Gruppo Eurocar facility in Bergamo, in line with the new visual standards of the Škoda brand.
This project, part of the rebranding plan promoted by Škoda Italia, focused on the external structures, aiming to achieve a result fully consistent with the latest corporate identity.
Design and Site Surveys
Progim Sign conducted the on-site technical survey and developed the graphic design based on specifications provided by the Škoda brand.
The final project was created starting from the concept provided by the parent company, then adapted to the actual conditions of the structure.
Production and Installation
The signage was produced by Prolicht, a certified and approved partner for the Škoda brand.
Progim Sign managed the entire logistics and operational phase, from the receipt of materials on site to final installation.
Installed elements included:
- Totem
- Communication wall
- Entrance portal
- Directional signage
- Fascia and vertical column
Special attention was given to the installation of the Communication Wall, which could not be supported by a traditional foundation base.
The team therefore designed a custom anchoring bracket, ensuring the element’s stability on a grated surface.
Coordination and Timeline
The project was carried out in direct collaboration with the Facility Manager, Mirko Rota, who oversaw all preparations needed to replace the old signage.
Despite adverse weather conditions, Progim’s team organized the activities to minimize disruptions to the dealership’s daily operations.
The project was completed on time for the grand reopening of the renovated facility.
Conclusion
The intervention provided the Bonaldi Gruppo Eurocar facility in Bergamo with an image that is perfectly aligned with Škoda’s standards, reinforcing the brand’s presence in the local area.
Progim Sign once again confirms its ability to manage complex operations with efficiency and precision, thanks to collaboration with certified suppliers and direct coordination with local stakeholders.